Marketing Plan

Does your businss have appropriate MARKETING STRATEGIES?

8 out of 10 new businesses fail within the first 18 months -  Lack of planning is one of the top reasons!

Fully Customised Marketing Plan

A common misstep made by small businesses is not understanding the importance of having a updated marketing plan. Too often we see businesses plan their specific actions without having a proper marketing strategy, which can be a big waste of money! Are you committed to getting good ROI from your marketing dollars, but don’t have the time to work on your business’s marketing plan? We’ll work with you and create a substantial Marketing Plan for you.




What & Why?

A marketing plan is a strategic document that allocates resources for the optimal sales and growth of your business. 

A strong marketing plan will help your business gain and retain customers, brand for recognition and plan for future endeavours. 

Max, Marie and the Trimax Digital team will help you take your business to the next level by increasing your brand awareness and sales.


What is included?

  • Market Anlysis
  • Customer Analysis
  • Marketing Strategy
  • Marketing Promotion
  • Market Description of your industry       
  • Key differentiators of your business 
  • Competitor analysis including 

 - Market position 

- Market share 

- Strengths 

- Weaknesses       

  • Thorough SWOT analysis

- Strengths

- Weaknesses

- Opportunities 

- Threats       

  •  PESTLE Analysis 

- Political Factors 

- Economic Factors 

- Social Factors 

- Technological factors 
  • Opportunities for growth    
  • Projected growth forecast
  • Target market 
- Target market size 
- Estimated % of sales makeup 
- Customer expectations
- Value drivers 
- Decision making process 
- How they use your business 
- Support requirements 
- Price sensitivity analysis 
- How to reach them     
  • Ideal Customer
  • Marketing goals     
  • Positioning     
  • Product     
  • Price     
  • Place     
  • Business personality     
  • Unique value proposition formulation     
  • Story     
  • Customer experience 

- Customer service 

- Market entry plan

  • Direct marketing
  • Sales promotion
  • Personal selling
  • Public relations
  • Advertising 
  • Budget     
  • Implementation and control     
  • Projected outcomes

Why Choose Us?

We simply care

We are highly committed to our clients and its extremely important for us that our clients achieve their goals in the most effective way possible 

Fully customised

Clients are provided a marketing plan specified to their segment in light of all their individual internal and external factors

Short and long term focus

The plan is designed to accommodate short and long term goals and objectives to ensure a sustainable market strategy

We will help you take your business to the next level

The plan defined will be become the guide to take your business to the next level by increasing brand awareness and sales.